JibJab vs. IPDI
Peter C's argument that the Institute for Democracy, Politics, and the Internet (IPDI) should be voted Top 10 Who Are Changing the World of Internet and Politics is compelling, but has the IPDI ever used animated satires set to music. JibJab has made viral spread of their message nothing special. Their ability to be equal parts offensive and correct has made them beloved by all political circles.
JibJab has taken the rich history of political cartoons to the next level, on demand animation. I remember the first time I got an email saying “You have to see this”.
It would be possible to teach an entire class on the analysis of the JibJab political animations. In my humble opinion, This Land is a work of art, but be warned it has some language that may not be appropriate for you younger readers. In a report written by the IPDI, Under the Radar and Over the Top: Online Political Videos in the 2004 Election, it is stated that This Land was viewed 50 million times. I don’t care if it was drunken fraternity guys watching it over and over, that’s a lot of viewings. The report also states that, “Only the two videos produced by
JibJab.com skewered both candidates equally.”
Don’t miss understand me, the long, dense academic reports produced by the IPDI are a great resource, but how many of them have gone viral. In today’s political atmosphere of self-importance and personal attack, I like the idea of that JibJab is out there writing something to point out how humorous politics really is sometime.
The IPDI’s report states “Karen Jagoda, president and founder of the E-Voter Institute called “This Land” a “watershed moment.” She said, “TV-obsessed ad strategists don’t get the fundamental shift JibJab portends for political programming. This change means that a couple hundred thousand dollars spent wisely online could translate into a windfall for candidates equal to a TV buy in the millions. That is, if you do it right.”
All political consultants should be ready to defend against this or use it to spread a message.
I just hope that Bush, Kerry, and other featured characters of JibJab’s work can take a step back and laugh at themselves when viewed through the prism of political cartooning at its best. And who knows maybe they will understand the other side’s point-of-view better because of it.
Now I realize that I, by using one of those long, dense academic reports produced by the IPDI to defend my position that they should not be named Top 10 Who Are Changing the World of Internet and Politics, seem a little hypocritical. Ok, I guess I will delete the Online Politics cookie and vote twice, once for JibJab and once for the IPDI.
Don’t you love the New Media.
JibJab has taken the rich history of political cartoons to the next level, on demand animation. I remember the first time I got an email saying “You have to see this”.
It would be possible to teach an entire class on the analysis of the JibJab political animations. In my humble opinion, This Land is a work of art, but be warned it has some language that may not be appropriate for you younger readers. In a report written by the IPDI, Under the Radar and Over the Top: Online Political Videos in the 2004 Election, it is stated that This Land was viewed 50 million times. I don’t care if it was drunken fraternity guys watching it over and over, that’s a lot of viewings. The report also states that, “Only the two videos produced by
JibJab.com skewered both candidates equally.”
Don’t miss understand me, the long, dense academic reports produced by the IPDI are a great resource, but how many of them have gone viral. In today’s political atmosphere of self-importance and personal attack, I like the idea of that JibJab is out there writing something to point out how humorous politics really is sometime.
The IPDI’s report states “Karen Jagoda, president and founder of the E-Voter Institute called “This Land” a “watershed moment.” She said, “TV-obsessed ad strategists don’t get the fundamental shift JibJab portends for political programming. This change means that a couple hundred thousand dollars spent wisely online could translate into a windfall for candidates equal to a TV buy in the millions. That is, if you do it right.”
All political consultants should be ready to defend against this or use it to spread a message.
I just hope that Bush, Kerry, and other featured characters of JibJab’s work can take a step back and laugh at themselves when viewed through the prism of political cartooning at its best. And who knows maybe they will understand the other side’s point-of-view better because of it.
Now I realize that I, by using one of those long, dense academic reports produced by the IPDI to defend my position that they should not be named Top 10 Who Are Changing the World of Internet and Politics, seem a little hypocritical. Ok, I guess I will delete the Online Politics cookie and vote twice, once for JibJab and once for the IPDI.
Don’t you love the New Media.
1 Comments:
Yeah JibJab wins hands down... Sorry IPDI.
Post a Comment
<< Home