Centrifugal Force

Tuesday, June 14, 2005

A big, hairy, monstrous organism

The Power Of Us: Mass collaboration on the Internet is shaking up business is yet another in a long line of examples demonstrating how creative and innovative use of the Internet can actually have remarkable effects.

The same people that brought you Kazaa file sharing are now allowing their members to share their long distance phone lines via the Internet...saving them millions of dollars in long distance calls, and invoking the fury of the powerful telecommunication industry.

"The nearly 1 billion people online worldwide -- along with their shared knowledge, social contacts, online reputations, computing power, and more -- are rapidly becoming a collective force of unprecedented power. For the first time in human history, mass cooperation across time and space is suddenly economical. "There's a fundamental shift in power happening," says Pierre M. Omidyar, founder and chairman of the online marketplace eBay Inc. (EBAY ) "Everywhere, people are getting together and, using the Internet, disrupting whatever activities they're involved in."


Dr. Dennis Johnson has argued that politics is usually a good 10-15 years behind the rest of the world in terms of technology and innovation. The Internet has the potential to not only narrow that gap, but close it completely.

Creative and effective use of this medium can produce more of what most campaign lack: Time and money. Why many campaigns have been slow in realizing this is somewhat of an anomaly, but the sooner campaigns recognize how to create innovative ways to reach voters through the Internet the too can harness the power of us the way many corporations already have.

1 Comments:

  • Dr. Johnson is correct in stating the notion of political campaigns always following the pack in terms of new trends and techniques. The internet, as posted, can provide an amazing amount of assistance and support for campaigns. I do believe that in 10 years, once all of us GSPMers become big shot campaign managers or candidates, the internet will be old hat (Old hat meaning that everyone will be utilizing the internet for campaigns.)

    The internet is much like a gold field that has yet to be completely excavated. The internet campaign rush has yet to hit - start buying your stock today!

    By BWS, at 2:17 PM  

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