Watch out... they're watch YOU!
I came across a great site that is still in it’s infancy it seems, because of the limited amount of information on the site, but what content they do have is very interesting. The site is called BlogAds.com and, like the name indicates, explores effective (and not so effective) blog advertising. I thought this site would be an interesting supplement to our class discussing on narrowcasting.
The site boasts that it is aimed at “decision makers” and is a strong advocate for target web messaging. It’s hard to argue against targeting efforts that have flourished online. Despite the possible privacy issues - that Cody, Ashley and I still don’t understand or agree with – internet campaigning, online advertising, and now blog ads allow people to be more efficient and highly effective with minimal overhead costs in their efforts to reach a specific audience. With results like these is unlikely their use will decrease over time.
There is a great ad for PoliTemps, which is the temp agency targeting political junkies like us, under the “misc. tab”… check it out – which is your favorite?
