Tuesday, May 31, 2005

Blogging. . .Still doesn't beat field

The rise of internet based campaign communications has created a frenzy of everyone trying to get on the web, make a website, start a blog, send emails out etc. So why are we all wrapped up in this hype? Simply put. . .Because everyone else is. John McCain showed how to raise $ on the internet in 2000. . . Howard Dean did the same in 2004. They all know what they wanted to accomplish with their internet strategies. Campaigns now seem to have the internet. . but not a strategy.
My point is. . .the internet will not win you an election. It will not change the direction of the campaign if the candidate or message is bad. A great blog won't create a base of core supporters. To do this , even the most modern hi-tech campaign still needs good ole fashion organizers. Folks who pound the pavement, work the phones, host the fundraiser, enter voter data, and drag out the vote on election day. Once you have that. . .an solid internet strategy can be icing on the cake.

Sunday, May 29, 2005

Political websites

Based on the Ireland/Nash reading, the map is clear about what a political website must have and how to avoid common mistakes. I personally believe the most common mistake is that campaigns don't properly maintian their websties and they have only links to old information and invitations to events that have long past. They started their websites because the heard somehwere that "you have to have one these days", but their main problem is that they have no idea what they are trying to accomplish with the website and have no plan on how to use it to their advantage.

Tuesday, May 24, 2005

Holy Shit I"m a Blogger

Ok, so the severly technologically impaired has succeeded in creating a blog. If others can actually read this, I know i'm doing the right thing.