Politically Persuasive?

If the evidence does indicate, as we discussed in class, that the internet is persuasive, then this only reinforces the idea that internet is an effective marketing tool. But advertising and persuading on the internet is not just through web sites, but through banner ads, mentions in blogs, and getting your website at the top of searches on google and yahoo.

NOTES TO PONDER: Are candidates using banner ads and other forms of internet marketing? What makes these marketing forms more appealing to politicians?