RSS Feeds Beat SPAM

In our latest reading on RSS feeds, the author makes a great point about how RSS feeds surpass e.newsletters in usability and user friendliness. The main difference being the fact that RSS feeds do not require putting an email address down and hence, do not put users on SPAM lists.

My office ran a campaign in which we sent out daily e-mail newsletters to our growing database of e-mail addresses. My job was to go through the returns and look for unsubscribers and remove them from our database. I was surprised with how many vulgar, rude, and overall angry replies we would get from people about removing their names. After having to read through all of that, I am a huge supporter of RSS feeds. More people should use them to avoid SPAM.

NOTES TO PONDER: How far is too far in the SPAM world? What can be done to promote RSS feeds instead of e.newletters?