A point about mobilization...
Peter wrote:
The thing about large numbers of people appearing at these rallies is that they're taking place (many of them, at least) in small towns. Having worked at a small-town paper for a while during the heat of the election, I can assure you that if a presidential candidate comes anywhere Small Town, Swing State, local papers and TV stations are going to be all over it (and, incidentally, they're also going to be overwhelmingly positive in their coverage, no matter which candidate it is). And in places like central Pennsylvania and northeast Ohio, that's how people get their news. If you want to reach voters in those places and get them to show up at your rally, you don't use e-mail as your primary communication device.
As for mobilisation, I wonder whether you would have seen the vast crowds coming out for Kerry and Bush without the ability to inform large numbers of people so quickly that an event was taking place - surely impossible without email?
The thing about large numbers of people appearing at these rallies is that they're taking place (many of them, at least) in small towns. Having worked at a small-town paper for a while during the heat of the election, I can assure you that if a presidential candidate comes anywhere Small Town, Swing State, local papers and TV stations are going to be all over it (and, incidentally, they're also going to be overwhelmingly positive in their coverage, no matter which candidate it is). And in places like central Pennsylvania and northeast Ohio, that's how people get their news. If you want to reach voters in those places and get them to show up at your rally, you don't use e-mail as your primary communication device.
